The data also revealed the core aims of the public in searching for fitness apps. Alongside the known branded applications, people also searched for apps to help them with specific activities. The most common of these was ‘running app’, which amassed 6,600 searches per month in the UK.
However, it’s not just exercise apps people were looking to for help with their health. In second place, searches for ‘meditation app’ and ‘sleep app’ each achieved 4,400 searches per month.
There has been a strong focus on mental health during the pandemic. The virus and the isolation of lockdown have caused considerable anxiety among the public. Using your phone to help improve your mental wellbeing and improve your sleep can be just as important as taking care of your physical health.
Other high volume searched apps include ‘walking app’ also with 4,400 searches, ‘step counter app’ with 3,600 searches, and ‘cycling app’ with 2,900 searches.
Of the most populated towns and cities in the UK, Lisburn focussed the most on searching for specific activities. They searched for core activity apps 246 per cent more than the average UK town or city. Meanwhile, Bradford searched for these apps the least, falling 78 per cent below the average UK search scores.
Maintaining a healthy lifestyle has been made easier with the help of our phones and the use of smartwatches. They can track everything, from steps, heart rate, and even our sleeping patterns. The past year has emphasised the need to stay active, and for those looking to start on their fitness journey, your phone may be the best port of call.