18 research, we gained an understanding of the issues of parents giving fish oil supplements to children. Ease of use and taste are the primary issues with the common delivery formats. We were able to address all these points when we launched our EasyFishoil range to support parents who only want to best their children. Starting from scratch, we’ve become the number one Omega-3 fish oil for kids in the market. Since then, the market has grown by over 120%.” EasyFishoil is designed to be easy to take, has a dilisious taste and allows for enhanced absorption of EPA/DHA. The combination of Omega-3 with a variety of vitamins and minerals promotes immunity, brain development, and general health in one chewable format not capsule. Of course, ensuring that the supplements we give to our children are safe and of the highest quality is of paramount importance. EasyVit takes the standards of its ingredients and end products seriously. The company’s whole supply chain is a certified member of Friend of the Sea – the leading certification standard for products and services which respect the marine environment. Koen tells us, “Every easyVit supplement undergoes rigorous testing and follows strict quality control measures. This means our products contain only regulated, sustainable fish oil. An external lab analyses batch’s active ingredient content, contaminants, and stability to receive the IFOS (International Fish Oil Standards) certification.” One of the key differentiators between easyVit and its competitors is the company’s commitment to transparency. Detailed information about ingredients, including sources and scientific Dutch company easyVit Pharmaceuticals B.V. has built a reputation for high-quality, convenient, and affordable vitamins and supplements. Driven by its passion for proper nutrition, easyVit promotes health and wellness for all.With a team of dedicated researchers on board, the company has developed their formulation with a patented technology that makes incorporating effective supplements into our daily routine easy.We take a look at the company’s journey and its products with Chief Marketing Officer, Koen Jacobs & Ilke Balci. In the modern world, obtaining the nutrition our bodies need can often be a challenge. Our dietary choices may gravitate towards processed and convenience foods that are rich in empty calories but lack essential nutrients. Soil depletion has resulted in crops with lower nutritional content and the distance we transport our food can lead to nutrient losses. And that’s all before we mention our busy lifestyles, high stress levels, and erratic eating patterns. Add to that the list of dietary restrictions, food allergies, and sensitivities that limit our options and it’s easy to understand why the risk of dietary deficiencies is so high. easyVit was established in 2010 by a group of health enthusiasts passionate about addressing the nutritional issues of today’s society. The group founded easyVit with the goal of providing highquality vitamins and supplements that are convenient, affordable, and backed by science. Driven by a desire to bridge the nutritional gap, the founders of easyVit embarked on a mission to develop a range of nutritional supplements that would be easy to incorporate into anyone’s daily routine. The patented technology easyVit uses for her products mirrors the way in which humans naturally obtain the nutrients they need. And that starts with chewing. EasyChews offer a unique system of combining both oil-soluble and water-soluble nutrients into a chewable tablet that’s taken without water. Stored in airtight, humidity-proof packaging, the chew combines essential fatty acids with vitamins and minerals in an emulsion format. The emulsion allows for a higher absortion of oil-soluable ingredients like Omega-3 fish oil. From the outset, it was clear to the company that the key market would be children’s supplements. Koen explains, “We launched a brand that focuses on the emotional benefits first. Based on thorough consumer market Aug23176 Best Family Vitamins & Supplements Brand 2023 - Western Europe
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